Our Sustainable Approach
Sustainability is crucial to the future of coffee
The coffee industry is waking up fast to the reality that sustainability can’t wait. As one of the world’s most traded commodities, coffee impacts everything from farming to manufacturing to the equipment it’s brewed on and consumers want to know their cup is part of the solution.
At Vero Coffee, sustainability is built into everything we do. Through our partnerships with leading coffee suppliers, such as Lavazza and Caffè Molinari, and with equipment suppliers who share our environmental goals, we’re committed to reducing waste, supporting responsible sourcing, and driving a more circular coffee industry.
Together, we’re making sure every cup is a step toward a more sustainable future
Vero and sustainability
While Vero’s reach isn’t as great as that of Lavazza, the only lasting solution will involve every part of production, supply, and consumption. Therefore, it’s equally important for companies like Vero to have responsible business practices that minimise environmental impact and support the efforts of our suppliers, NGOs, and charitable organisations within our industry.
The steps we’ve taken
We have transformed our business practices with new inventory ordering, stock management guidelines, and innovative logistics. This boosts environmental efficiency by reducing transportation needs, while also contributing to our goal of minimizing paper, packaging, and plastic consumption.
We implemented new software to enhance our technical service department's sustainability, reducing travel time with optimized route plans and automating reporting to minimize paperwork.
We now exclusively provide 100% compostable and biodegradable takeaway cups to combat deforestation, as disposable coffee cups contribute to the destruction of around 20 million trees annually.
Our packaging utilizes recycled materials, avoiding plastic bubble wrap whenever possible. We collaborate with suppliers to minimize outer packaging.
Our service department is excitedly researching electric vehicles with the needed range and load capacity for our operations. While current options may not entirely meet commercial demands, we're optimistic about the rapid advancements in technology, anticipating our positive shift to electric vehicles soon.
Outsourcing our deliveries to DPD, Ireland's largest courier, has significantly cut our fuel consumption, time on the road, and emissions. Their efficient route plans contribute to our environmental goals by grouping parcels with other companies.
Our services also include inline chilled water and ambient water dispensers with Ultraviolet sanitising function. The water dispensers are designed to accept reusable bottles, tumblers and flasks, further promoting sustainability, reducing waste and protecting our planet
WEEE Recyling -The WEEE recycling process collects, dismantles, and processes electronic waste to recover metals, plastics, and glass, safely disposing of hazardous components. This reduces the environmental impact of e-waste, promoting resource sustainability.
In our Dublin office, we prioritize sustainability through various initiatives. Compost bins are strategically placed to minimize organic waste, while energy-efficient LED lighting illuminates our workspace, reducing our carbon footprint. These measures align with our commitment to creating an environmentally conscious workplace and contributing to a greener future.
At Vero Coffee Company, we're dedicated to making a positive impact. We not only support tree planting but also fully offset our carbon emissions. Every purchase contributes to a greener planet, helping us reduce our carbon footprint and build a sustainable future.
Lavazza launched the Tierra range in 2002 as a response to the growing global concern over the sustainability of coffee production. At its core, the Tierra range is all about ensuring the well-being of the planet, coffee growers, and the consumers who enjoy their products.
Lavazza’s Tierra range is a shining example of how a global coffee brand can make a positive difference in the world.
Through their dedication to environmental sustainability, ethical sourcing, and community development, Lavazza has demonstrated that enjoying a great cup of coffee can also mean contributing to a better future for the planet and the people who cultivate it.
The Tierra range serves as an inspiration for the coffee industry and a reminder that sustainability and quality can go hand in hand.
Lavazza is committed to sustainability across the entire supply chain. The company’s mission is to create a better future by prioritising people, communities, and the planet. With initiatives focused on environmental protection, social responsibility, and economic development, Lavazza is leading positive change in the coffee industry.
Lavazza actively invests in environmental conservation through the use of renewable energy, reducing CO2 emissions, and promoting eco-friendly packaging solutions. Social responsibility is at the heart of Lavazza’s mission, with the Lavazza Foundation supporting coffee-growing communities by improving living conditions, providing education, and ensuring fair trade practices. Additionally, Lavazza contributes to economic development by promoting sustainable agricultural methods that empower farmers to increase productivity while respecting natural resources.
Read more about Lavazza’s mission by clicking the button below!
